All agents know that decent imagery can make or break a property listing, so it’s probably best to check what you are photographing.
A Rightmove listing for a four-bed semi-detached in Wroot, Doncaster, by Epworth-based Grice & Hunter was removed yesterday after eagle-eyed visitors to the portal spotted what appears to be a golliwog.
The image was posted on Twitter by a user called @smuffie who then told the Mirror Online: “We laughed that anyone would think it would help sell their house by having a golliwog on display in 2017.”
There was also some discussion as to whether the use of the doll sent out a subversive message as to the type of buyer acceptable.
The image and listing have since been taken down, but not before we and many others took a screengrab.
A Rightmove spokesperson told EYE: “We’ve spoken with the agent about this and they have removed it from the site.”
It is not clear if the property has been removed from the market or if it will be relisted with more socially acceptable images.
The pictures appear to be the least of the vendor’s worries. The property itself has been on the market since March 2 2015 and has seen its asking price drop from £215,000 to £199,950.
We have asked Grice & Hunter for comment.